Project 6 Stationery

  1. Description: A personally created logo on a business card and letterhead.
  2. Process (Programs, Tools, Skills): I started this project by making a logo with Adobe Illustrator. In Illustrator I used fonts and triangles to make my logo. Then I used Adobe InDesign to layout a business card and letterhead that is simple and professional.
  3. Message: Arrow engines is a professional engine rebuilding business.
  4. Audience: Older men around ages 40 to 60 who are looking to have their engines rebuilt by a professional.
  5. Top Thing Learned: How to use different tools in InDesign and Illustrator to make a professional logo.
  6. Color scheme and color names: Monochromatic Orange
  7. Title Font Name & Category: Keep Calm, San Serif
  8. Copy Font Name & Category: Impactor, Serif

Project 5 Logos

LeslieShaw--P5Logo

  1. Description: Create a logo for a corporation or business
  2. Process (Programs, Tools, Skills): This project was done in Adobe Illustrator. The process of building these logos was through typography, colors, and boxes. I used different sizes and colors to bring the focus to the center or main title of the logo. I tried to use different things to bring out the center so that it was the first thing that you see.
  3. Message: This is a sweets shop that provides candy, and baked sweet goods that is lead in a professional manager and is organized.
  4. Audience: People between the ages of 16 to 40 who love sweets and baked goods.
  5. Top Thing Learned: I learned to really push myself out of my comfort zone and how to use Illustrator to do what I want with a logo.
  6. Color Scheme and Color Names: Monochromatic and pink
  7. Title / Body Font Names & Categories: KGA Little Swag, Decorative and Betty, San serif

Project 4: Motage

P5LeslieShaw

  1. Description: An inspirational and spiritual montage that brings together two or more well blended images.
  2. Process (Programs, Tools, Skills, Steps taken while designing): The steps I took to make my montage:
    1. I found a spiritual quote that I liked
    2. I found photos that I thought would go well with my quote.
    3. I placed a hill with trees in photoshop
    4. I placed a sky image and used the brush tool to make them blend together.
    5. I placed a photo of a woman with her back to the camera and blended them together until it looked like one whole image.
    6. I also used editing tools like levels and vibrance on each image.
    7. I looked for fonts that I would like to use for my project and downloaded them from dafonts.com
  3. Message: Even though it seems hard, you are doing the right thing.
  4. Audience: Young women between ages 16 to 23.
  5. Top Thing Learned: How to balance each image so that they look like they apart of one whole image.
  6. Filter / Colorization used and where it was applied: Sharpener
  7. Color scheme and color names: Monochromatic, Blue
  8. Title Font Name & Category: Luna, decorative
  9. Copy Font Name & Category: Sanseriffic, San Serif
  10. Thumbnails of Images used: Treessky1snow
  11. Sources (Links to images on original websites / with title of site): Facebook.com & unsplash.com

Project 3 Photodesign

P4LeslieShaw

  • Description: This project demonstrates high quality photography and image editing skills and the ability to pick and match a color scheme in a full bleed poster.
  • Process (Programs, Tools, Skills, FOCUS principles): In this project, I used a digital camera to take the picture. I used indoor lighting and the light from outside to capture a good photo. I used the rule of thirds to create a photo that had good composition. I developed the new skill of photoshop to develop the colors that I wanted to be stronger. I used a triadic color scheme to draw attention from my audience. I sketched my ideas before I started my project to know how I wanted to get my message across. I left plenty of negative space so that I would create simplicity in my poster.
  • Message: positivity can change our lives if we let it.
  • Audience: Young adults males around ages 18 to 24
  • Top Thing Learned: How to use the basics of photoshop, how to look at the beauty of the world around me from a photography point of view. I also learned more about color schemes and different ways to fix colors to the way I would like them to be.
  • Color scheme and color names: Triadic; Brick, Lime, and Indigo
  • Title Font Name & Category: Geoslab, Slab Serif
  • Copy Font Name & Category:
  • Thumbnail of original, unedited image inserted
  • Date and location you took the photo(s): February 2 in the McKay Library

 

p3 Activity: Photography

LeslieShaw-01-light-outside

Light 1: OutsideLeslieShaw-02-light-inside

Light 2: Inside

LeslieShaw-03-ForegroundFocus

Focus 1: Foreground

LeslieShaw-04-BackgroundFocus

Focus 2: Background

LeslieShaw-05-RuleofThirds

Composition 1: Rule of Thirds

LeslieShaw-06-Lead

Composition 2: Lead

This project had brought me to two new activities that I have not had experience with, photography and photoshop. I have always appreciated a good picture and I was excited to take my chance with it. I learn a lot about the camera that I was able to rent for the activity and had fun using my imagination in building different photos. It was interesting to look around a place that I am at everyday for something that would make a good picture. I appreciated this activity because I got to see the beauty in this campus that I had not seen before.

The other aspect of this activity was photoshop. This was an interesting experience. Photoshop is something that I am excited to use in the future because I have so much to learn in it. I am slowly understanding how to use more and more skills and tools that are apart of photoshop.